Maruti Victoris Aurum Edition Launched: New Accessories at ₹22,990

Key Takeaways

• The Maruti Victoris Aurum Edition is a ₹22,990 accessory kit for the Victoris strong hybrid, which is priced separately from the car.
• It adds copper-coloured skid plates and wheel arch garnish, chrome trim, a dark chrome door visor and 3D cabin and boot mats.
• There are no mechanical or feature changes. Also, the strong hybrid powertrain stays the same.
• Maruti launched it to mark the Victoria's first anniversary and over 1.5 lakh cumulative sales.
• Maruti has not confirmed which strong hybrid variants are eligible, so check with your dealer.

Maruti Victoris Aurum Edition: Price and Eligibility

The Maruti Victoris Aurum Edition costs ₹22,990 as a kit, on top of the price of the car. It is offered only on the strong hybrid.

• Kit price: ₹22,990, charged separately from the vehicle.
• Eligible powertrain: the 1.5-litre strong hybrid with e-CVT only. Mild hybrid and CNG versions are not covered.
• Eligible variants: not confirmed by Maruti. Ask your dealer which strong hybrid trims can take the kit.
• Strong hybrid prices: these started at ₹16.37 lakh to ₹19.99 lakh (ex-showroom) at launch in September 2025. Check the current listing, since prices may have changed.
• Name: "Aurum" is Latin for gold. Actor Shahid Kapoor fronts the campaign.

Maruti Victoris Aurum Edition: What the ₹22,990 Kit Includes

The kit mixes styling parts with practical cabin protection. Here is every item and its finish.

Accessory	Finish	Type
Front, side and rear skid plates	Grey and copper	Styling
Wheel arch garnish	Grey and copper	Styling
Front grille and upper bumper garnish	Chrome	Styling
Fender garnish and body side moulding	Chrome	Styling
Rear bumper upper garnish	Chrome	Styling
Door visors	Dark chrome	Functional (rain protection)
All-weather 3D cabin mats	Black	Functional (cabin protection)
3D boot mat and rear trunk sill guard	Black	Functional (boot protection)

What stands out in the kit:

• The copper theme matches the cabin. The strong hybrid already gets an all-black interior with gold-tone accents, so the exterior now ties in.
• The mats and sill guard are the practical part. You would likely buy these anyway on a new car.
• Nothing changes under the skin. There are no new features, and the strong hybrid's 116 PS combined output stays the same.

Maruti Victoris Sales: Why the Aurum Edition Now

The Aurum Edition marks one year of the Victoris and a strong sales run.

• Cumulative sales: 1,47,602 units from September 2025 to September 2026. Including October sales so far, the total crossed 1.5 lakh.
• Monthly average: about 11,354 units a month across 13 reporting periods.
• 2026 so far: 1,11,335 units from January to September, second only to the Hyundai Creta's combined ICE and EV volume of 1,43,424 units.
• Maruti's claims: the highest first-year sales for a new passenger vehicle in India, and the fastest to cross 1 lakh and 1.5 lakh sales.

See how this fits the wider market in our India car sales report for September 2026. If you are weighing the Victoris against its biggest rival, our Creta, Seltos and Elevate buyer's guide covers prices and safety.

Is the Maruti Victoris Aurum Edition Worth ₹22,990?

It is worth it if you want the look. It is not worth it if you only want the practical parts.

• Buy it if you like the copper and chrome styling. Fitted as one kit, the parts match each other and the cabin.
• Ask for an itemised quote. The mats, boot mat and sill guard can be bought on their own if you skip the styling.
• Use it in your festive negotiation. Ask whether the dealer will include the kit, or part of it, in the festive benefits on offer.
• Insure the accessories. Declare the kit to your insurer so it is covered. Our guide to car insurance add-ons worth buying explains which covers matter.

You can also compare the Victoris with its rivals before you book.

FAQs

What is the Maruti Victoris Aurum Edition?

The Maruti Victoris Aurum Edition is an accessory kit for the Victoris strong hybrid and it is launched to mark the SUV's first anniversary. It adds copper-coloured skid plates, chrome trim, dark chrome door visors as well as 3D mats. It is not a new variant and does not change the engine or the feature list.

What is the price of the Victoris Aurum Edition?

The Aurum Edition kit costs ₹22,990, charged separately from the car. Strong hybrid Victoris prices started at ₹16.37 lakh to ₹19.99 lakh (ex-showroom) at launch, so check the current listing. The kit is added at the dealership, and you can ask for an itemised quote before you pay.

Which Victoris variants get the Aurum Edition?

The Aurum Edition kit comes only on the strong hybrid Victoris with the e-CVT gearbox. Maruti has not confirmed the exact strong hybrid trims that are eligible. Mild hybrid and CNG versions are not included; thus, ask your dealer to confirm availability on the trim you plan to buy.

Does the Victoris Aurum Edition get any mechanical changes?

No. The Aurum Edition is purely cosmetic and protective. The Victoris strong hybrid keeps its 1.5-litre petrol-hybrid powertrain with 116 PS combined output and an e-CVT. Features, safety equipment and fuel efficiency stay the same as the regular strong hybrid variants.

How many units of the Maruti Victoris have been sold?

The Victoris sold 1,47,602 units from September 2025 to September 2026. With October sales added, the total has crossed 1.5 lakh units. Maruti claims it is the fastest passenger vehicle in India to reach both the 1 lakh and 1.5 lakh milestones.